Ruffalo Noel Levitz Study Identifies Top College Marketing and Recruitment Practices


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“Benchmarks like these can help to identify strengths, weaknesses, and opportunities for recruitment and marketing,” said Raquel Bermejo, associate vice president of market research and planning at RNL.

What’s working in higher education marketing and student recruitment? How is today’s student outreach changing? How are best practices evolving? An annual study from Ruffalo Noel Levitz explores these questions, based on a survey of enrollment officials at private and public four-year institutions. The resulting report, the 2017 Marketing and Student Recruitment Report of Effective Practices measures the…



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